Full Conference programme Friday 17th October.

KEYNOTE: Dr. Oonagh Murphy - Responsible AI in the Cultural Sector - From Theory to Practice

This session brings the conversation on AI’s impact in the cultural sector from abstract theory into grounded practice. Drawing on innovative R&D projects by Arts Council England, MUNCH Museum in Norway, and the International Red Cross and Red Crescent Museum in Switzerland, the talk explores how public cultural institutions can lead in a digital age. It focuses on governance, ethical commissioning, and public programming as practical ways to shape technology through a values-driven lens, prioritising people and the planet. Attendees will discover hopeful, actionable pathways to responsibly manage AI’s evolving role in creativity and culture, fostering critical dialogue and inclusive innovation in arts institutions.

Dr. Oonagh Murphy is redefining how cultural organisations navigate the digital age. She works closely with museums, galleries, government bodies, and funders to shape digital strategies and policies that sit at the intersection of technology and culture. She's a trusted advisor, critical thinker and influential voice in conversations about tech policy, data rights, and the role of public institutions in our digital world.